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IstiZada has over a decade of Arabic-language marketing experience, and we are here to help you succeed with a wide offering of financial marketing services tailored to Arabs and Arabic speakers. Arabic-language services are essential if you are looking to market in the Middle East, where most of the countries – especially the wealthier Gulf Region countries – operate in Arabic and use Arabic for business affairs.

Alinma Bank Building

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With some of the highest GDPs per capita in the world and lucrative oil reserves, the Middle East and the Gulf region in particular is becoming a hub for international business and finance. Many of the countries in the Gulf region offer major incentives for foreign investment such as economic ‘free zones’, which are directly aimed at attracting international investment and building business cooperation between the Middle East and other regions. The Middle East is also seeing a boom in entrepreneurship and start-ups, especially in the fintech industry. Read on to see how IstiZada can help you launch a successful Arabic financial marketing campaign.

 

IstiZada’s Financial Marketing Services

 

Strategic Marketing

Once we have a feel for your company’s identity and brand, we will move on to designing the marketing campaign. This process involves background research into your target audience. We want to know who the target demographic is and where they spend their time online so we can develop a strong and well-organized campaign. The specific financial marketing services we offer our clients are:

  • Arab Lead generation campaigns
  • Email Marketing
  • Creative design and copywriting (in Arabic, English, or both)
  • Arabic SEO
  • Arabic PPC Services
  • Social media ads for lead generation

 

Consulting

Depending on the needs of your company, you might opt for consulting services rather than full marketing campaign design. If you already have a marketing strategy but would like insight on how to optimize it, our team of experts can provide consulting services to help you optimize your campaign.

 

Monitoring & Evaluation

No matter the size of the project, we strive to maintain complete transparency with our clients and work consistently to ensure the best results. After launching a campaign, we regularly monitor performance statistics and implement any changes necessary to optimize the strategy. The IstiZada team will routinely share updates and progress reports with your company throughout the campaign cycle.

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Why choose IstiZada?

We are highly focused on the Arab marketing world: we know the ins and outs of the digital market and we also understand the cultural nuances involved in working with an Arab and Middle Eastern based audience. Our team of experts is composed of Native Arabic and Native English speakers who work together to design strategies and create content that is culturally appropriate and attractive to your target audience.

 

How we work

We use many different digital marketing tactics that we tailor to the specific goals of your campaign. We have strong connections throughout the Middle East, and we like to use these contacts to generate leads for campaigns that we work on. Depending on the scope of your project, we will adapt a marketing plan that considers your budget and current resources.

 

Conclusion

More and more Arabs are using credit cards and online payments such as Apple Pay, thus facilitating online shopping and increasing the region’s connectivity with international businesses. If you are interested in venturing into the Middle East market, there is no better time than the present. IstiZada offers you the services you need to take your Arabic financial marketing campaign to the next level. Contact us today to learn more about how we can help you.

 

 

Jordan Boshers

Jordan Boshers is the Chief Digital Strategist at IstiZada, a digital agency that helps companies market to Arabs. He has 12+ years of experience running successful digital marketing campaigns in the Arab world. His insights into Arabic SEO helped him grow previously unknown websites to dominate Arabic niches on Google including growing one site from 0 to more than 2.5 million users monthly. Jordan has consulted for hundreds of companies including helping corporations like Amazon, Berlitz, and Exxon Mobil with their Arabic digital marketing. Learn more here or on LinkedIn.