Arabic E-commerce SEO Case Study

 

Manuka Honey of New Zealand, an e-commerce website that sells expensive honey around the world, came to Istizada after investing in an Arabic version of their website. They saw the value of Arab customers, but their new Arabic website was hardly getting any traffic from the Arab world.

 

 

Istizada discovered that the Shopify app they were using had an issue with the Arabic language, so we built a new version of their Arabic website using a better app and simultaneously implemented an Arabic SEO strategy across their website.

 

 

Within 4 months of rolling out our Arabic SEO work, Manuka Honey of New Zealand rapidly saw their rankings in Google Arabic go from not visible at all to ranking in top positions on the first page of Google for most of their targeted Arabic keywords. This included a position 2 ranking for their main Arabic keyword, Manuka Honey.

 

 

 

This resulted in their monthly Arabic traffic increasing from 38 visits a month when we started in April 2020 to 6,911 visits just 4 months later for the month of August 2020. This was an 181 X increase over the previous Arabic traffic numbers.